This week your PLM MarketPlace team is at a major e-commerce event hold in Paris. This is quite new at Dassault-Systemes, but it is starting to be a very popular event among our Marketing & Sales Community.
In such event we are grabbing best-practices about e-business that will have direct impact on our website's business performance. Based on such approaches we have continuously redesigned our website in order to be better found by search engines and to generate traffic to our showcase. We have also started to extend our cross-linking program to the VAR community and published part of our catalog to be discovered by final customers. At this point, prices and other sensitive information remain confidential, available only to you VARs in this private section.
The direct impact for the VAR community in terms of business is that we now have a public catalog where prospects can request a quote. When doing this, customers give their full identity which is then managed by us as a lead provided to both Referenced Partners and you VARs. More to come
Jacques
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